We tried to make something impossible – bringing past and future together in our latest Reserved Concept collection. See the beautiful results in Retro/Future AW15/16 All Concept collections are unique. We pay attention to details and design. What will you find in Retro/Future? Quality, elegance and 70′ look. See more at

How to wear GJM collection?

Just like that! See the stunning photos from a fashion blogger Rebel Look and get your inspirations for AW15 with Reserved. Modern lines, beautiful colours, good quality fabrics and Georgia’s touch in every item? That’s our latest GMJ collection, available now at

Minnie and May: Style Icon

We know Georgia May Jagger as a model and recently as a fashion designer for AW15 Reserved Collection. What is her next step in career? Georgia reveals her photos for exhibition on Disney character during London Fashion Week. “For me it’s nice to dip my toes into different things”, she said. Georgia May Jagger stepped behind the camera. Her… Read More

Could I help you, Madame

The ex-Mulberry creative director debuted her new handbags collection in the sweeties way possible. Bellboys in crimson, pink muffins and brioches for all guests and the bags closing with a lock in the shape of a smiley face. So nice to see something extraordinary in fashion business.  New brand, Hill and Friends, founded by Emma… Read More

Have a peak at Fashion Week

Like every September, the fashion capitals are hosting Fashion Weeks. After New York and just before Milan, London welcomed the biggest fashion brands to showcast over 250 designers to global audience. We’re checking the catwalks to show you the best of London SS16. Have a peak! Since 17th September London became world’s fashion center, performing the fashion shows, showrooms and… Read More

Posh Spice in New York

That was her 15th collection and she didn’t disappoint. Trainers paired with a black suit, surf-printed dresses, wide-cut leather tunic tops and a lot of vibrant colours – this is what Victoria Beckham showed at New York Fashion Week.  “I’ve never really worn a lot of print before as I struggle with it but I try all these clothes on and I… Read More

London Fashion Week is coming! Starting on 18 September, the city will become the world’s fashion capital for a while. See the video made by British Fashion Council with the poem written and performed by World Poetry Slam Champion, Harry Baker. Enjoy (Source:

This was so obvious she won’t disappear from fashion business, even after announcing her retirement. See Gisele in the latest Stuart Weitzman campaign. Video directed by Mario Testino.   (Source:


coffeenclothes This is one of the most amazing Instagram accounts we’ve found recently. Have you ever wondered if your coffee order and your personal style have something in common? Now it’s obvious – it does.  People from all around the world use the hashtag #coffeenclothes to share their daily caffeine and fashion choices. Black coffee for minimalists, Latte for classic… Read More