Totes versus backpacks

Before the spring/summer collections arrive in stores, we take a look at key trends from pre-fall 2015 shows. Today’s time for bags – totes, hand held, shoppers and backpacks. See what’s going to be in style. 1. Structured This is a season for structured bags of all shapes and sizes. They look very classy and are perfect to finish up the silhouette. Carven… Read More

People of the 21st century

This book is great. Completely different than other street photography albums – first time standing out from the crowd wasn’t the key. From Amsterdam to New York to Paris to Shanghai, it shows a fascinating collection of ‘anti-sartorial’ pictures of street life, taken by artist and photographer Hans Eijkelboom.  Have you ever met a person wearing the same jacket as you? How did… Read More

Menswear downtown

London Men’s Fashion Week Autumn/Winter 15. It’s not just the catwalk that catches the eye. London is perfect for style-seeing. There’s nothing more to say – let’s see the attendees that came to British capital last week to take part in London Men’s FW. London Collections: Men always takes place before the main London Fashion Week, that shows womenswear. Now designers… Read More

Andy Warhol „Always in fashion”

The picture above, that reminds any Tumblr or Pinterest image found with #fashion, was taken long before we started “#”. Halston Advertising Campaign for Mens Wear was made in 1982 by artist Andy Warhol and sold recently at Christie’s auction for thousands-dollars. In today’s Inspirations we present more Warhol’s artworks – photos, drawings and prints, all associated with fashion. Since this post, Warhol won’t be the artist of Campbell… Read More

New season-welcome party

There are a lot of things to look forward to this season – Jagger sisters and Jerry Hall campaign we did in Los Angeles, Brooklyn Beckham for Reserved YFL, completely new CONCEPT collection and lots of good trends for spring and summer. This week we opened the SS15 season with a special event at showroom.  The official SS15 presentation took place on Tuesday. We presented the newest collection and fashion… Read More

Changes at Gucci

Luxury holding group Kering, that owns Balenciaga, Alexander McQueen, Yves Saint Laurent and also Gucci, has recently announced big management changes inside the brand – the departure of chief executive and creative director.  It was one of the top executive couples in fashion industry. Patrizio di Marco and Frida Giannini, that are partners not only in business, were at Gucci for last ten years.… Read More

Do you know that one of the most popular world’s perfume – Chanel No.5 is a mixture of more than eighty different fragrances?  Rose and jasmine, bergamot, orris-iris-root, tonka beans, musk, sandalwood, oak moss and amber. Chanel No.5 is a classic and sophisticated fragrance. The perfume was compounded by Russian-French chemist Ernest Beaux, who was commissioned by Coco Chanel. When he presented the sample scents,… Read More

New year, new face

Is one look enough to find out the name of new Reserved SS15 ambassador? Posing like James Dean…His brother Romeo’s just stolen the spotlight in Burberry Festive campaign. Now he’s going to be a new face of Reserved YFL. Do you know already? Discover the name, that brings success.  His name is Brooklyn. His family name is Beckham. Everything is getting… Read More

Fifty shades of beige

Recently we’ve been hearing a lot about fifty shades of gray in style – paraphrasing the name of world’s best-seller “Fifty Shades of Grey”. Today we prove that not only gray has the power. See a new face of beige at street fashion pictures by Szymon Brzóska.  Photos Szymon Brzóska/

We wish you all the best in 2015. New year means new fashion shows, new collections and loads of new inspirations. Thanks for being with us till now and let’s make 2015 full of good style.  This Blog is Reserved Photo