Fashion and IKEA?

What does IKEA has in common with fashion designers? Fact, for years now Swedish company has been working with designers, however, never from the fashion business.

When difficult social and economic times drag many designers down, she does not give up. London-based fashion designer Katie Eary is a young talent to explore, as is her latest collection for…IKEA.

Very often fashion designers get into collaborations with different industries. Do you remember Hermes’s porcelain or Cavalli’s amaretto liqueur bottles? They even open restaurants and coffee bars.  For the first time a fashion designer was invited by IKEA to create a collection for home.

GILTIG brings colours back to interior design. Eary used her intriguing patterns and inspirations to create the collection for IKEA. GILTIG offers unique plates, cups, bowls, cotton bags, pillow covers and aprons. We’re looking forward to IKEA’s next step.  

Photos IKEA press