Mario Testino is a big name in fashion photography. Since he began “Towel Series”, while shooting Kate Moss wearing a robe and towel wrapped around her head, he’s convinced all big models to pose the same way. Cara Delevingne, Miranda Kerr, Naomi Campbell and even Justin Bieber wearing only towels? You wanna see it.
This wasn’t a new project idea from the very beginning, but has become huge on Instagram.
“When I first began using Instagram, I was at a shoot with Kate Moss and I saw her in her dressing room after a shower— she was in a robe and a towel on her head and I just decided to capture that moment and post it”, says Testino.
Now it’s a matter of prestige, cause the photographer invites only the biggest names. See who already appeared in the series.
Blake Lively
Georgia May Jagger
Anja Rubik
Hana Jirickova
Justin Bieber
Lily Aldridge
Naomi Campbell
Keira Knightley
Kendall Jenner
Joan Smalls
Gisele Bundchen
Natalia Vodianova
Cara Delevingne
Andreea Diaconu
Photos Mario Testino